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Case study · Media and marketing

How Buzz Engine Reached 2,800+ Organic Visitors a Month Without Ads

Buzz Engine, an international media and marketing studio, needed a new brand and website. We created the identity and the website from the ground up, launched in under two weeks, and the site pulled 4,054+ visitors in its first 60 days with $0 spent on ads.

Client
Buzz Engine
Industry
International media and marketing
We built
Brand, website, local SEO, hosting
Launch
Under two weeks
Buzz Engine homepage on a desktop: the Buzz Engine wordmark with its bee, and the line about global campaigns
organic visitors a month
2,800+
organic visitors a month
unique visitors in the first 60 days
4,054+
unique visitors in the first 60 days
spent on ads
$0
spent on ads
The client

A media studio with decades of work and a brand to build

Buzz Engine is an international media and marketing studio founded by Tim Gray, building campaigns since 1996: premieres, tours, festivals and streaming launches for audiences around the world.

The work was real and the track record long, but the brand and the site had to be built new, from the ground up. They needed an identity and a site that made the case on the first screen, and they needed people to find it without paying for every visit.

Brand

An identity built from scratch

We designed the logo, the colors and the type from nothing: a serif and sans wordmark with a bee for the “buzz”, one bright green accent, and a warm off-white page that lets the campaigns carry the color. Every page on the site is built from the same few pieces, so it reads as one brand.

Buzz Engine homepage on a desktop: the Buzz Engine wordmark with its bee, and the line about global campaigns
Message

Who they are and what they do, in plain words

The site leads with the promise, then four services in a sentence each, the founder’s own story, and the campaigns that prove it. In Tim’s words afterwards, it communicates their message of trust, who they are and what they do, clearly and concisely. No visitor has to guess what the studio sells.

The Buzz Engine "What we do" section: From Social Media to Emotional Media, with four service cards
Enquiries

A contact form that lands in the inbox

The site ends on one ask: tell us about the project. The form is short (name, email, what you are working on) and every message is delivered straight to Buzz Engine’s inbox by email, so a new enquiry never waits in a dashboard nobody checks.

The Buzz Engine contact section: Let’s make some noise, with a name, email and project form
What we built

Everything it took to grow without ads

  1. 01

    Brand identity

    Logo, colors and typography designed from scratch, then used the same way on every page.

  2. 02

    A fully indexed website

    Every page written to be read by people and by search engines, with clean titles, descriptions and structure, indexed from launch.

  3. 03

    Search from day one

    Optimized for local search from the first deploy, not bolted on later.

  4. 04

    Fast on Cloudflare

    Built on TanStack Start and deployed to Cloudflare Workers: fast load times anywhere in the world and free SSL.

  5. 05

    Enquiries by email

    The contact form sends every message to the team’s inbox the moment it is submitted.

  6. 06

    Developed and maintained by us

    We host the site and handle changes, and the footer carries our credit: Developed and Maintained by Conduit System Services.

Built from zero. Growing without ads.

We created Buzz Engine’s brand and website from the ground up, launched it in under two weeks, and generated steady organic traffic without paid advertising.

Unique visitors

4,054+Total in 60 days

Organic traffic

$0 ad spend
2,800+ / monthOrganic visitors

Under 2 Weeks

Live
DiscoverBuildLaunch

Buzz Engine

Web traffic · Unique visitors

Live

What Conduit delivered

  • Built brand identity from scratch: logo, colors, and typography
  • Designed and launched a fully indexed website
  • Optimized for local search from day one
  • Deployed to Cloudflare: fast load times and free SSL
  • Reached 2,800+ unique visitors per month with zero paid traffic

Traffic growth over the last 60 days

4,054Visitors

300250200150100500
Peak 482
Launch, 60 days ago30 daysToday
Timeline

From zero to live in under two weeks

  1. Discover

    The message and the brand

    Who Buzz Engine is, what it does and how it should look, settled first so the site had one clear message.

  2. Build

    Identity and website

    The logo, colors, type and every page of the site, with search built in rather than added later.

  3. Launch

    Live in under two weeks

    Live on buzzengine.com on Cloudflare in under two weeks, fully indexed.

  4. First 60 days

    4,054+ visitors, $0 in ads

    The site reached 4,054+ unique visitors in its first 60 days, with a peak of 482 in a day, and 2,800+ organic visitors a month.

“I was blown away with what Colin and Conduit built for BuzzEngine. They communicated our message of trust, who we are and what we do, clearly and concisely. We are beyond happy and highly recommend them.”
Tim GrayFounder, BuzzEngine · Google review

Want traffic you don’t have to pay for every month?

Book a 30-minute call and we will show you what your site needs to rank, with a written scope and price in 36 to 48 hours. Or run the free audit on your current site first.

For your business

What any business can take from this

  • Build for search from the first deploy

    Titles, descriptions, structure and indexing at launch cost almost nothing. Adding them a year later means a year of visitors you never got.

  • Say what you do before you say how good you are

    Visitors decide in seconds. Lead with who you are and what you do; the proof comes right after.

  • A brand is a few rules, used every time

    One accent color, one type pairing, one mark. Used the same way on every page, a small brand looks established.

  • Organic traffic compounds; ads stop

    Paid traffic ends when the budget does. Pages that rank keep bringing people in, which is why Buzz Engine’s numbers kept climbing.

“If you’re looking for a company that understands the future of technology and knows how to bring it to life, Conduit is your answer. Colin and his team are knowledgeable, detailed, and results-driven. 10/10 recommend.”
Sam GrayVP of Sales, BuzzEngine · Google review
FAQ

Questions about this project

Not covered here? Bring the question to a 30-minute call and get a straight answer, with no pitch deck.

What did Conduit build for Buzz Engine?
The brand identity (logo, colors and typography), the website, the search setup from the first day, the contact form’s email delivery, and hosting on Cloudflare. We still maintain the site.
How long did it take?
Under two weeks from the start to a live, indexed site on buzzengine.com.
Did Buzz Engine pay for ads to get that traffic?
No. The 2,800+ visitors a month are organic, with $0 spent on ads. They come from search and from people finding the brand on their own.
Do you build brands as well as websites?
Yes, when a business needs one. For Buzz Engine we designed the logo, colors and type before the site. When a client already has a logo, we build the site around it.
Do you only build sites for media companies?
No. Most of our clients are contractors and trade businesses in Dallas-Fort Worth and across the US. The same approach, search from day one and a clear message, is what we use for them.
What does a site like this cost?
Builds start at $5,000, then a monthly plan at $299, $499 or $699 covers hosting, maintenance and changes. We set the scope and price on a 30-minute call.
Our work

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